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Asha Kaul

Asha Kaul

Asha Kaul is a professor of communications at IIM A.

By Asha Kaul

Why it is wrong to pick on patriotism in Jana Gana Mana

It is a pity that we are fighting to attribute a new interpretation to the national anthem and assign a motive to the great poet that Tagore was.

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Why companies should be polite or be damned on social media

Unplanned communication has created an uproar in the market. Look at what happened to Lenskart during Nepal earthquake.

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Why Indian-Americans are so good at Spelling Bee

Rote memorisation with emphasis on high grades contribute in a big way to the success of NRIs at the contest.

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