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 |  6-minute read
UNESCO, Spiritual diplomacy, Soft Power, Prayagraj

How the Kumbh Mela is enhancing India’s 'spiritual diplomacy' and global 'soft power'

To envision that the Kumbh can be branded as an enabling tool for India’s diplomacy must be acknowledged as an out-of-the-box idea. The current political will, and cultural warmth, greeting foreign visitors at the Kumbh is highly significant.


 |  5-minute read
Soft Power, External affairs, Narendra Modi, International Politics

Why our foreign policymakers must not undermine India's 'soft power'

We do not believe in coercing others to believe in what we believe. Our “soft power” can have an impact on global thinking on the destructive use of hard power in international relations.


 |  6-minute read
Cinema, Soft Power, Brazil, Brics film festival

Newton wins at BRICS Film Festival. How cinema can bring India and Brazil closer

In Brazil, Indian filmmakers could find a market unlike any other.


 |  8-minute read
Narendra Modi, Hindutva, Soft Power, International Yoga Day

The unintended consequences of International Day of Yoga

It is only part of a much larger struggle to make history kinder by rewriting the past to glorify an imagined Hindutva future.


 |  7-minute read
Taj Mahal, China, India, Soft Power

India has an edge over China in soft power, divisive politics must not harm it

New Delhi should not ape Beijing's obsession with uniformity and propensity to obliterate certain periods of history.


 |  5-minute read
Soft Power, Pakistan, Bollywood

Why India needs to cash in on Bollywood's soft power

The fact that Pakistan banned 'Phantom' following Hafiz Saeed's plea shows how influential Hindi cinema can be.


 |  5-minute read
Kashmir, Soft Power, Narendra Modi, Gen Syed Ata Hasnain

Syed Ata Hasnain needs to be part of Modi's dream team

In a period of communal conflict, we need powerful Muslim role models to inspire future generations.


 |  9-minute read
Narendra Modi, India, Soft Power

Why India needs its writers, historians, entertainers and scientists

The country has to use its soft power in a more systematic way to increase its international clout.