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The story of Makeba, that viral song from your Instagram Reels

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Sushim Mukul
Sushim MukulJul 05, 2023 | 08:01

The story of Makeba, that viral song from your Instagram Reels

Makeba was an icon of anti-apartheid struggles in South Africa and beyond. (Photo: GettyImages)

A “Can I get a ooh wee?” song began trending out of nowhere last weekend on Instagram Reels. The catchy song from 2015 resurfacing in mid-2023 is a reminder of the power of social media as the song went viral in no time.

Over 2.7 million Reels have already been made on it. Every other creator went on to shake a leg to the groovy dance beats of Makeba. As a result, the song, in no time, smashed many weekly charts, including Sweden Heatseeker, in the Hungary, the UK, Poland, etc.

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The popularity of the song among creators. (Screengrab: Instagram)

Over the years, one might or might not have paid heed to the lyrics of the song or what it means, but the tune stayed with many. Last year, Makeba saw itself in the centre of many discussions when Besharam Rang, the song from Shah Rukh Khan-Deepika Padukone starrer Pathaan dropped, for their apparent similarities.

Makeba going viral all over again gives us the opportunity to revisit the song, its meaning, the artist and what it stands for.

Makeba, 2015

Makeba is a powerful song that was released in 2015 by the French singer-songwriter Jain. With its infectious Afro-pop sound and thought-provoking lyrics, Makeba became an international hit and established Jain as an exciting new talent.

  • The song pays homage to Miriam Makeba, the legendary South African singer and civil rights activist.
  • Makeba blends catchy melodies, energetic beats, and an African-inspired sound, showcasing Jain's unique musical style. The song incorporates elements of pop, reggae (modern Jamaican) and traditional African rhythms, creating an infectious and uplifting atmosphere.
  • The fusion of diverse influences resonated with audiences worldwide, making Makeba a chart-topping success and an anthem for unity and activism.
  • Makeba captures the spirit and resilience of Miriam Makeba, affectionately known as "Mama Africa", inspiring listeners to stand up for their beliefs and make a positive change in the world, as depicted in the video with rising poles and energised power lines.
  • The song tells the story of Miriam Makeba's life and her unwavering commitment to fighting against injustice. Makeba was known for using her music to raise awareness about the apartheid in South Africa and other social issues.
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The costume design of the video promoted equality. (Photo: Jain/VEVO)
  • The chequered black and white dress that Jain and others wore in the video is a reminder of peaceful coexistence. 

The music video for Makeba is a magnificent creation too. It was shot in South Africa, featuring numerous captivating visual elements that are a delight. The video earned a Grammy nomination as well, in 2016.

The meaning within

  • The song encourages listeners to find their inner strength and stand up for their beliefs.
  • It inspires individuals to take action and become agents of positive change in their communities and the world at large.
  • The song calls for unity, urging people to come together and make a difference.
  • With its Afro-pop incorporation, Makeba celebrates the rich cultural heritage of Africa.
  • It showcases the beauty and vibrancy of African music and highlights its ability to uplift and inspire.
The outro scene denotes oneness. (Picture: Jain)
  • The lyrics predominantly use English, with the exception of the phrase "ma che bella," meaning "how beautiful" in Italian. Towards the end of the song (03:10 onwards), the lyrics feature a series of complex words that are actually English words spelt in reverse.

A peek into Makeba's life

  • Makeba fearlessly used her singing performances to speak out against the apartheid, the racially oppressive system in South Africa. She used her powerful voice to advocate for equality, justice, and an end to racial discrimination.
  • Makeba's exceptional singing talent garnered international acclaim and recognition; She became the first African artist to gain widespread success in the United States and Europe, captivating audiences with her songs and what they meant.
  • Makeba's activism and outspokenness led to her exile from South Africa in 1960. Throughout her life in exile, she continued to speak up on the injustices of the apartheid through her music, spreading awareness for the cause.
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Miriam Makeba delivered a speech at the United Nations in 1963. (Picture: UNESCO)
  • Makeba utilised her fame and influence to engage in diplomatic efforts against apartheid too. She addressed the United Nations, testified before the Special Committee against Apartheid, and collaborated with other artists and activists to ramp up international awareness and pressure on the South African government.
  • Makeba was a cultural ambassador for South Africa, using her music to showcase the beauty and diversity of her country's heritage. Through her performances, she promoted African music and culture, challenging stereotypes and fostering a sense of pride and unity among Africans and people worldwide.

Miriam Makeba's life and career exemplify exceptional talent and unwavering commitment to social justice. Her fearless advocacy against apartheid made her an iconic figure.

Jain's Makeba reminds us of the enduring power of music and the legacy of Miriam Makeba. The song's popularity reflects the universal appeal of resilience, social justice, and the importance of using our voices for change.

Seeing the song reach so many people in 2023 would perhaps have made Miriam Makeba break into a smile.

Last updated: July 05, 2023 | 08:01
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