Sports

&lt;p id=&quot;p_1&quot;&gt;&lt;iframe src=&quot;https://www.youtube.com/embed/nDN5_Negbkw&quot; width=&quot;690&quot; height=&quot;500&quot; frameborder=&quot;0&quot; allowfullscreen=&quot;true&quot;&gt;&lt;/iframe&gt;&lt;/p&gt;&lt;p id=&quot;p_2&quot;&gt;It doesn't take too much to get passions firing when it comes to cricket. And the Star Sports ads seem to be doing just that.&lt;/p&gt;&lt;p id=&quot;p_3&quot;&gt;First the StarSports ad on the India-Pakistan World Cup match went viral on social networking sites.&lt;/p&gt;&lt;p id=&quot;p_4&quot;&gt;Now it is the turn of the India Vs South Africa match ad to go viral on YouTube and social media sites such as Facebook and Twitter.&lt;/p&gt;&lt;p id=&quot;p_5&quot;&gt;While the first ad showed a Pakistan fan desperately awaiting a chance to burst a crate of firecrackers if and when Pakistan won the India-Pakistan match, the second ad&amp;nbsp;&lt;span style=&quot;color: #3366ff;&quot;&gt;&lt;a style=&quot;color: #3366ff;&quot;  rel='nofollow' href=&quot;http://indiatoday.intoday.in/story/world-cup-cricket-india-south-africa-pakistan-ad-social-media/1/419186.html&quot; target=&quot;_blank&quot;&gt;shows&lt;/a&gt;&lt;/span&gt; a bunch of teenagers sitting and watching a match when two South African fans hand them a crate of firecrackers and walk away singing &quot;Mauka, Mauka&quot;.&lt;/p&gt;&lt;p id=&quot;p_6&quot;&gt;&amp;nbsp;&lt;/p&gt;

Cricket World Cup 2015: Why did the Star Sports ad for the India vs South Africa match go viral

It doesn't take too much to get passions firing when it comes to cricket. And the Star Sports ads seem to be doing just that.