Koo to Snapchat: How ChatGPT is helping shop, compose social media posts, be a creepy AI friend and more

Amrutha Pagad
Amrutha PagadMar 14, 2023 | 10:37

Koo to Snapchat: How ChatGPT is helping shop, compose social media posts, be a creepy AI friend and more

ChatGPT is coming to Koo and these social media platforms. Photo: DailyO

The world is blowing up over ChatGPT right now. For the most part, ChatGPT is still at a stage similar to when the internet was about typing https and www. But it is taking major steps ahead, like invading social media. 

We all know how hard coming up with Instagram captions can be that don't induce regret. While ChatGPT hasn't made it to Instagram, other social media platforms are playing early birds. 


Here's how ChatGPT is changing the social media scene:

Koo brings ChatGPT 

Koo's ChatGPT feature.
  • Koo, a Twitter-like platform based in India, recently announced that it is integrating ChatGPT on the platform.
  • Imagine your koos (tweets) being composed by ChatGPT. It is helpful if you aren't the most eloquent about your opinions. 
  • Koo said that it is rolling out the latest feature free of cost to verified users at the moment. It will be available to all users at a later stage. 
  • There's not much info on what this feature can perform, like whether it will be able to compose complex prose integrating information and blending opinions or if it will help compose a koo step-by-step. 
  • In a demo, Koo showed Reuters how to compose a post using Albert Einstein's quote. 

Personally, I won't use Twitter or Koo (I mostly scroll through Twitter) to read quotes. It's all about having a strong opinion and people fighting. But Koo + ChatGPT is something to look forward to.   

Perhaps it can be used to write poems about politicians.

  • Mayank Bidawatka, co-founder of Koo told Reuters that ChatGPT within the app will help users draft posts.
This will help creators get inspiration on what to create. They could ask (ChatGPT) for the trending news in their region and then write their thoughts.
- Mayank Bidawatka, co-founder of Koo (Reuters)

Koo also said they were the first microblogging platform in the world to bring ChatGPT to their platforms. But they aren't the first social media platform.

Snapchat Plus's creepy AI friend

  • While Instagram is yet to warm up to ChatGPT integration, its near rival Snapchat is already a step ahead. 
  • Snapchat announced rolling out My AI, a purple figurehead, for subscribers of Snapchat plus. 

What can My AI do?

My AI can recommend birthday gift ideas for your BFF, plan a hiking trip for a long weekend, suggest a recipe for dinner, or even write a haiku about cheese for your cheddar-obsessed pal.
- Snapchat
  • Actually, it can do a lot more than that. 
  • Twitter is already flooded with how this feature can be a disaster for children. Here's how the AI friend is suggesting lying to parents to a 13-year-old and also losing 'virginity' to a kid. 

Is this the time when we distance ourselves more from real people in the society to have unending conversations with our AI friend? 


ChatGPT doesn't want to leave you alone when you are running

  • It seems like there is no escaping ChatGPT. It's not just limited to a web browser or scrolling through Snapchat or Koo. 
  • It's here in your Apple Watch. Recently, an app called WatchGPT was announced for Apple Watches, even here in India. 
  • The app allows users to access ChatGPT on Apple Watch for a small fee. Users will be able to interact with ChatGPT, and respond to texts, emails, and social media directly using the app on the Watch. 

I asked ChatGPT on Siri how it can help while running, which can be used on a wristwatch, and it said that it can provide "verbal companionship and motivation" by responding to prompts, playing podcasts or music, or setting goals. 

That's helpful. For those who would like to have someone motivate them to work out, but are not really human, this is great. Humans are so out of fashion. 

Oh, did I say ChatGPT on Siri?

  • Yes, you can now fit ChatGPT with Siri on your iPhone or iPad. It takes just a few steps to achieve this. And it does make Siri way better.
  • For example, I asked Siri the same question I asked ChatGPT Siri: How to use ChatGPT for working out?
  • ChatGPT Siri have me a better answer, while plain boring Siri just said, "This is what I found on the web."

Google and Apple should be pressing the panic button right now!

Even ChatGPT is becoming better

  • Grammarly announced GrammarlyGo which is basically a better ChatGPT in some sense. 
  • GrammarlyGo promises to offer "relevant, contextually aware suggestions that account for personal voice and brand style".
  • Basically, if you felt ChatGPT answers were too mechanical and lacked your personal tone and style, GrammarlyGo helps bridge the gap of rewriting for tone. 

Shopping assistant

  • Are you wondering how all of this is happening so fast? 
  • Well, it's because the makers of ChatGPT, OpenAI, released the API for generative AI recently. And everyone is scrambling to use it to their advantage. Snapchat, Koo, Grammarly are just some of them.
  • Shopify's Shop, a shopping app not available in India, has also integrated ChatGPT. Now, users have an AI shopping assistant, which is better than a chatbot, to help them shop. 

I would personally love this feature. For those who want are looking for a specific style, colour or material or maybe locally made, this can be helpful; but only if it does a better job than filters. 

[ALSO READ: Love Death Chatbots]

Last updated: March 14, 2023 | 11:08
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